Beauty Gifts That Fit Every Personality on Your Holiday List — Including Your Pickiest Friend

Beauty is a very personal affair. It’s tough to guess what people might love — everyone has their die-hard favorite products and tried-and-true go-tos that they know look good on them. But the holidays also present a perfect time to show the beauty-lovers in your life how well you know them! We’d argue that giving someone a spot-on palette or serum can reflect the closeness of your relationship, and be an extremely meaningful gift.

No matter who you have on your holiday gift list this year, we’re giving you a jumping-off point for beauty presents that will wow everyone from your mom to your high-school-age cousin. Whether you’re seeking cosmetics, skin care items, or beauty tools, e.l.f. Cosmetics has a huge range of products — it’s a one-stop shop for all your eye, lip, and face needs.

Your Mom

It doesn’t matter if your mom is a makeup pro or prefers to go bare faced — she could always use some gorgeous, hydrating products that make every day a spa day. You can’t go wrong with a sheet mask; grab one for yourself as well and spend a holiday morning masking together! While you’re at it, show her how to use her new e.l.f. facial massager for a moment of relaxation with an added depuffing bonus. If she loves a smoky eye or a more subtle shine, the Haute Chocolate Palette has her covered from morning to night.

Your BFF

Treat your BFF like the queen she is with products that will only amplify her natural beauty. Everyone loves a highlighter; choose the shade based on her skin tone and watch her shine like a diamond. Set a date for a girls’ beauty night in — do mani/pedis and face masks (the e.l.f. Charcoal Bubble Mask is seriously crazy) and cheers to your baby-soft skin.

Your Sister

You probably know your sister’s taste as well as you know your own. Choose palettes that have multiple colors and shades that she can use depending on her mood, and grab her a setting spray that will make her forever dewy. Who knows — maybe she’ll let you borrow some of her new products!

Your Favorite Coworker

Unless your coworker is also your best friend, you probably want to stay a little bit more general when it comes to beauty gifts. Get her a set that has multiple products or a palette of relatively neutral colors. Then again, if she regularly wears a bold lip, go for that high-intensity red! You also can’t go wrong with a nice sheet mask, no matter her beauty regimen.

Your 18-Year-Old Cousin

Embrace the Gen Z style! Go for anything and everything that will up her selfie game, from an on-the-go ring light to a lustrous highlighter that will radiate IRL and in photos. If she’s a YouTube tutorial addict, we’re guessing she’ll be all about a glitter eyeliner and a pigmented shadow.

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