Our Legacy Centers Everyday Chic With Fall 2023 Campaign

This past January, Our Legacy revealed its Fall/Winter 2023 collection, which moved in the direction of indie sleaze – a chic version of it nonetheless. Now the Stockholm-based brand has revealed its new Fall 2023 campaign.

Shot by Luca Grottoli, the new campaign visuals take to the streets to showcase the clothes in action. Although the clothes are situated in moments of everyday life, the visuals aptly reveal how elevated dressing can be just as big a part of everyday life as casual dressing is.

Therefore the ‘Bold’ campaign presents the collection’s range of bulky blazers, sleek overcoats, super-cropped bomber jackets, leather jackets, fuzzy gray cardigans, slightly relaxed knitwear, distressed knitwear, skin-tight tops with retro-inspired graphics, double denim and more. But amongst the lineup of pieces, the images also reveal how important tailoring is this season – consuming a large portion of the garments.

With styling by Nicole Walker & Leon Röse, the new campaign offers a closer look into the Our Legacy world and how it continues to evolve its personality through time.

Take a look at the Fall 2023 ‘Bold’ campaign in the gallery above. For a closer look at the specific items, head over to Our Legacy’s website.

In other news, Whensmokeclears SS24 steps into the NYC streets. 
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