Branston launches new luxury 'caviar' pickle

Typically, everyday condiments don’t scream luxury and sophistication.

But a British staple has recently undergone a high-end twist and could be an unlikely addition to your next party.

Branston has just unveiled a new ‘caviar’ pickle – a hybrid product you almost certainly didn’t see coming.

In other words, it’s the signature pickle in pearl shapes to resemble caviar-inspired jewels.

The ‘caviar’ has come about to mark the brand’s 100th birthday – but super-fans can be rest-assured it still boasts the classic taste, plus is completely vegan.

Great paired with classic blinis or bubbles, this ‘Braviar’ is bound to be a hit with cheese lovers and is perfect for the upcoming festive season.

To make it even more exclusive, this limited edition product will only be available to sample via an Instagram competition.

People can enter by sending in their most unusual Branston pairings.

A handful of winners will then receive the product – along with some branded caviar spoons and some cheese and pickle goodies.

Angharad Wilson Dyer Gough, the senior brand manager at Branston, said: ‘For our 100th birthday we wanted to do something special to mark the occasion and pay tribute to Branston’s iconic status as one of Britain’s best-loved condiments in a unique and unexpected way. 

‘We took our iconic taste and created a product that is the epitome of luxury and celebration, offering our fans the chance to experience this unique creation at home and celebrate our 100 years with us.’

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